ECommerce Manager

Utah (hybrid/remote)

Job Type

Full Time

    ROLE AND RESPONSIBILITIES
    • This role is responsible for the overall roadmap of all websites to drive growth.
    • Oversee the end-to-end workflow related to the site, product launches, promotions, and overall ongoing content and SKU management.
    • Manage KimChi Chic Beauty, Jason Wu Beauty, Mai Johnson and Liane V Beauty site content including: homepage creative, category and product page content, seasonal pages for marketing campaigns.
    • Concept and build 360 marketing campaigns to support core product + new product launches, collaborations, and promotions.
    • Create and document process and timelines, establishing best practices to govern site content.
    • Work cross-functionally with Creative, Social and Public Relations, Finance, and Customer Service departments.
    • Manage and maintain review campaigns.
    • Create and implement conversion-improving and sales-driving strategies to ensure we reach revenue goals.
    • Analyze data and campaign results in Shopify, Google Analytics and Google Data Studio to provide ongoing insights and improvements: understand acquisition costs, retention, and conversion optimization opportunities.
    • Responsible for Shopify Plus storefront, 3PL, subscriptions platform, payments and analytics.
    • Ensure best-in-class merchandising with consistent brand storytelling.
    • Build and maintain day-to-day relationships with external vendors to ensure their tactics align with our goals.
    • Manage payment platforms and gateways to ensure the best consumer experience and strongest conversion rates.

    QUALIFICATIONS AND EDUCATION REQUIREMENTS
    • 5+ years of online marketing experience.
    • Previous direct-to-consumer experience is highly regarded.
    • Experience working with platforms: Shopify Plus, Klayvio, Google Analytics, Payments and more.
    • Must be extremely organized, detail-oriented, and can oversee multiple projects at once.
    • Must be creative, possess analytical thinking and problem-solving skills.
    • Strong written and verbal communication skills. Ability to communicate and present complex ideas and processes in a simplified manner.